What To Consider In A Top-Notch Kiosk Design
A kiosk is a freestanding unit which is used to attract people towards the stand for a promotional event or for a sale. The first kiosks were unmanned structures, usually in the shape of a column where adverts and notices were posted for the general public to read. Nowadays, they are much larger, though still small and open on more than one side. There are no limits to what a kiosk is actually supposed to be other than the fact that it is usually small and run by no one to perhaps 2 or 3 people. With the exception of some models, there is no “going into” kiosks like you would do a shop. They are simply used as messengers and representatives of bigger corporations or for businesses that do not need a customer to walk in to sample their wares.
Here are some examples of kiosks that have been organised according to their function, where they are situated and how long they will be operational
Kiosks According to Function
Not all kiosks save the same purpose. The function of the kiosk depends entirely on the types of products being sold or exhibited. For example, if one was made for displaying jewelry samples, another could be for selling icecreams and gelatos that needed to stay cold or another could be for a demonstration and hence need a good working surface. The parts of a kiosk can be generally segmented into a work/display area, a small storage area for packaging supplies and extra products and a payment point though this last one is not used for those handing out free goodies.
While sampler kiosks and jewelry have it easy with just a couple of shelves needing to be put up, those made for demonstration and food prep are totally different. Depending on the type of demonstration, the kiosk should have proper support and rigidity, dedicated power supplies and a clean work area. Food kiosks are trickier. Depending on the type of storage required, whether hot or cold, and whether the food needs to be cooked which is the case in fast food kiosks, the specifications of the kiosk will change.
Kiosks According to Place
It is the very nature of any kiosk to be open to the continuous flow of potential customers. As with any real estate, the placing and location of these mini shops is one of the important points to selling success. It comes as no big surprise when kiosks that offer samples of merchandise such as women’s clothing and accessories have better success when located near a high-end store selling woman’s clothing.
Mall Kiosks are a highly effective way for any company or brand to showcase and sell their merchandise in a sophisticated manner without the need to invest in a stand-alone outlet or have tie-ups to other multi-brand showrooms. The traffic is less rowdy in such places and the environmental conditions are controlled so that the kiosk may not even need a roof. On the other hand, street kiosks experience more change in the elements and a greater foot traffic around them. There are greater risks of damage and facing a sudden weather change. Sturdier materials such as wood and steel are more appropriate for outdoor kiosks.
Kiosks According to Lastingness
The final but not the least important factor that can help design the overall kiosk is how long the kiosk will be used. There are some that are set up for a specific amount of time, such as during festivals, or during a seasonal sale. Depending on the type of material used and the complexity of the structure, the kiosk can either brave the throngs of eager customers or collapse and become a disaster. The second side of having a permanent kiosk is the initial cost involved in setting it up, mostly because of the more costly but more durable materials being used. A short term kiosk can simply be a couple of poles held together with a few rods if money is an issue or it can be as elaborate and expensive as a permanent kiosk. Check More about Interior Decoration Companies in Qatar.
Whatever the choice, a kiosk should be attractive, well maintained and well-placed to be fully effective and to garner the interest the brand or product deserves.